Everything’s Going to Hell: What We Know About The New Sigur Rós Festival

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Post-rock band and national Icelandic icons, Sigur Rós, are curating a new festival this winter in their home country. Let’s take a look at some of the details.

The Name
The new fest is called Norður og Niður, which means “go north and go down”, but translates more accurately as “everything’s going to hell”.

The Dates
The New Year’s Eve adjacent festival will take place from December 27-30. Fun fact: If you’re in Iceland on December 30th, be prepared to only see 4 hours of daylight!

The Location
Norður og Niður will happen in Reykjavík, the capital of Iceland (and really easy to reach from New York City and Boston). The concert hall and conference center, Harpa, is an award-winning architectural venue that calls itself one of Reykjavík’s “greatest and distinguished landmarks”.

The Scene
As the lowercase-friendly official website explains: “as the light-filled days of the icelandic summer draw in, sigur rós reveal the initial round of acts for norður og niður, their ambitious curation of harpa, reykjavík’s premiere state-of-the-art venue. this december 27-30, the dark days of winter will play host to the four-day event bringing together performances from the band’s friends, collaborators and heroes.”

The Lineup
Only a handfull of artists has been released so far. They include Jarvis Cocker (UK), Kevin Shields (UK), Stars of The Lid (USA), Dan Deacon (USA), Julianna Barwick (USA) Sin Fang, Sóley and Örvar Smárason (Iceland), JFDR (Iceland), and Hugar (Iceland).

The Price
4-day passes go on sale, Thursday, September 28th (no word on price). Tickets to the limited capacity Sigur Rós shows start at around €101 ($120 USD).

The Trailer

The Official Website
Norður og Niður

Photo Credit: Vito Valentinetti

Born during a backstage Bonnaroo downpour, Vito's mission in life is to dance, write, and travel to all the great festivals that this wide world has to offer.